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Restructuring Unilever: The 'Path To Growth' Strategy |
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EXCERPTS Contd...Unilever's Future ProspectsThe company attributed this move to the waning popularity of its famous fragrance and dieting products (including Calvin Klein, Eternity, Prestige and Slim-Fast), and the poor performance of its other health and wellness products.
This was the second time in 2003, that the company had reduced its growth forecasts for its leading brands.
Exhibits
Exhibit I: Unilever Group Structure
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